Ruta Gokhale photo

Ruta Gokhale

Hi there! I am an Experience Designer. I advocate for human-centered design.

Every design choice that I make is in the interest of solving user’s problem. Often times, these problems come with their share of constraints, be it technical limitations or business goals. My job as a designer is to achieve the perfect balance while creating a positive experience for the user. And therefore, I believe two things are most essential to the craft of UX – empathy for the user and exploring creativity within the box.

I completed my Bachelors in Computer Science from University of Pune, India. I then pursued a career in design and graduated from University of Michigan with a masters in Human-Computer Interaction. Currently, I work as a High-Tech Anthropologist® at Menlo Innovations, consulting clients to create worthwhile experiences through the use of various design processes. My role involves doing paired UX design, user discovery, close collaboration with developers, and utilizing Lean and Agile processes to produce deliverables iteratively.

I am looking to switch roles, an opportunity in UX Design. Get in touch and say hi, I would love to connect with you. You can reach me through email at or LinkedIn.

Medium Articles

I pen down my thoughts about design through Medium posts. View more of these here.

UX Projects

Data Visualizations

I create visualizations and art to better understand and interpret, data and information. View more dataviz projects here.