Ruta Gokhale photo

Ruta Gokhale

Hi there! I am an Experience Designer. I advocate for human-centered design.

Design is a process, not a result. It is a mindset that helps you find the right solution to the right problem.

Every design choice that I make is in the interest of solving user’s problem. Often times, these problems come with their share of constraints, be it technical limitations or business goals. My job as a designer is to achieve the perfect balance while creating a positive experience for the user. And therefore, I believe two things are most essential to the craft of UX – empathy for the user and exploring creativity within the box.

I completed my bachelors in Computer Science from University of Pune, India. I completed my Bachelors in Computer Science from University of Pune, India. I then pursued a career in design and graduated from University of Michigan with a masters in Human-Computer Interaction. I work as a High-Tech Anthropologist® at Menlo Innovations, helping clients by creating worthwhile experiences through the use of various design processes.

Apart from work, I like painting with acrylics, cooking and watching The Office! Currently, I am looking to switch roles, opportunities in user experience and information design. Get in touch and say hi, I am always down for a cup of coffee! Alternatively, you can connect with me through email at or LinkedIn.

Medium Articles

I pen down my thoughts about design through Medium posts. View more of these here.

UX Projects

Data Visualizations

I create visualizations and art to better understand and interpret, data and information. View more dataviz projects here.